Bikes

A Fair Advantage We tapped into everything we’ve learned from years of making the highest quality carbon full-suspension bikes and added the super-efficient Superlight™ suspension to make a World Cup-winning XC race bike. The Blur isn’t guaranteed to make you a race winner but being the lightest, full-suspension carbon XC bike we’ve ever made, it might be the difference between claiming first place...or just crossing the line. Design Details: - SRAM Eagle Transmission - stronger, better shifting, wirelessly The next generation SRAM Eagle Transmission specced on our CC-carbon models is a radically robust, fully integrated, and interdependent wireless transmission. Built around the universal constant of the wheel axle itself, the Full Mount hangerless attachment creates a far stronger connection to the frame and the super strong derailleur provides unprecedented strength. Shifting under load is made possible due to a combination of X-SYNC technology and cassette mapping, creating seamless shifts even during your hardest power output. The new AXS Pods are extremely ergonomic and highly customizable, so shifting gears is light and intuitive. It's simply the most advanced transmission and nearly as tough as the mountain itself. - XC or TR The TR builds feature more travel (115mm rear, 120mm front) slightly beefier tires (Maxxis Rekon), a full height adjust dropper post, no lockout remote, and larger brake rotors. It's not a trail bike, it's an XC bike for certain courses. - Light Carbon Frame The full-suspension Blur is lighter than most pre-race dinners you'll eat - 289g saving over the previous generation. - Reserve 28 XC wheels This is the lightest Reserve MTB rim (385g or 1367g complete). The rim bed is shallower and wider, meant for the newer generation of higher volume XC tires which are popular with elite racers. - Geo to match The Blur's chainstay length is matched to frame size so every rider, no matter their height, gets the same balanced geometry and bike fit. - Two water bottles Two water bottle mounts within the front triangle mean there's enough juice (or whatever electrolytes you choose) to keep the engine running. - No proprietary gubbins There are no fiddly proprietary parts that could leave you stranded in a Cape Epic or Breck Epic campsite. - Made to last many lifetimes The legendary Santa Cruz fit, finish, and quality construction put this into a league of its own. The frame, bearings, and optional Reserve wheels come with a lifetime warranty and any service is easy to do with our Rider Support pledge. - Chainguide The only thing you'll be dropping is your competitors. - Superlight™ Suspension Our priority with the Blur was to ensure that every kilojoule of a rider's energy is translated into forward thrust. That meant making something lightweight but also really efficient. This is the (super)lightest suspension we've ever made. Frame Sizing If you're on the cusp between the recommended height range of two sizes, the absolute best thing is to try to ride them both. At a minimum, check the stack/reach measurements on your current bike and compare it to the new model you are looking at to get an idea of a fit you are already comfortable with. If riding the bike is not an option, consider the following. Personal Preference A larger size frame will be more stable and will give you more room to move without upsetting the weight balance of the bike. The larger size will put the front wheel further in front of you, which gives the feeling of security and conversely, it will require more significant body movements when you WANT to shift the weight bias of the bike. Think hard about your riding style and how active/intuitive you want it to be vs. stable and speedy. You'll need to work a bit harder to muscle the larger bike around. Body Dimension Not all bodies at a given height are the same. If you have longer legs and a shorter torso than the average person your height, that may push you towards the smaller of the recommended sizes. If you're all torso and arms, most likely you'll want to size up.

The Stigmata blurs the lines between free-roading drop bar singletrack slicer and buckled down race-winning gravel machine. It’s designed for the rider lining up for The Big Event, escaping via the road less traveled or who can’t help themselves from finding the hardest way there. Whether your style is baggy or zipped up, the Stigmata is the fast and loose riding partner that’s always ready to rise to the occasion. GLOVEBOX: ALWAYS WITHIN REACH Place your ride essentials securely in the Stigmata's downtube. The Glovebox comes with a fitted Tool Wallet and Tube Purse, tailored for the frame to keep your tools close to hand.

Domane SLR 6 is an ultralight carbon endurance road bike with cherry-picked components made for a fast, high-performance ride. You get our highest level OCLV Carbon frame with rear IsoSpeed, a wireless electronic Shimano 105 Di2 drivetrain for precision shifting, and OCLV Carbon wheels. Plus, it has an easy-access storage compartment for stowing ride essentials, and versatile 38c tire clearance to keep you floating on rough roads and light gravel. It's right for you if... You're looking for the real advantage of a bike that can soar on group rides, ride fast on long race days, and keep going when the road turns to gravel. You want the most advanced endurance road bike frame we offer, with carbon wheels and cherry-picked components that know how to perform when the pressure is on. The tech you get An ultralight and refined 800 Series OCLV Carbon frame and fork with rear IsoSpeed, integrated internal storage, and top tube mounts. It's equipped with a wireless Shimano 2x12 105 Di2 electronic drivetrain, powerful flat-mount disc brakes, Aeolus Pro 37 carbon wheels, and a Bontrager Pro IsoCore handlebar that reduces vibrations from the road by 20% over a standard carbon bar. The final word Our highest-end Domane carbon frame, with the precision shifting of Shimano 105 Di2. You're getting tech that provides a real advantage in comfort, reliability, and speed during all-day adventures, competitive group rides, or long races. Why you'll love it - The sleek all-new 800 Series OCLV Carbon frame saves weight and gives you more free speed thanks to updated Kammtail tube shapes - Wireless Shimano 105 Di2 shifting won't break the bank and provides quick, precision shifts you can count on - Road-smoothing rear IsoSpeed absorbs fatiguing bumps in the road to keep you comfortable through the longest miles and hardest race days - A sleek internal storage compartment gives you a versatile spot to stow tools and gear, while top tube mounts let you cleanly bolt on a bag for all day adventures

2024 Fluid VLT C2 140 Get more rides in and make the most of every minute of the lightweight Fluid VLT C2 140. Featuring the next-level Bosch Performance Line SX drive system, and 140mm of precision-tuned suspension, integrating mixed wheels across all 5 frame sizes for optimum weight balance & handling. Next-level Trail performance with 600w of integrated Bosch power. The all-carbon Fluid VLT C2 140 brings Norco’s next-level ride performance to the fast-paced world of e-MTB with the groundbreaking Bosch Performance Line SX drive system and 140mm of precision-tuned suspension. DETAILS: -The natural, agile ride feel you’re looking for in your next e-MTB. -Precision Ride Aligned™ Trail suspension design and kinematics. -Evolved e-MTB technology delivers the ride you’re looking for. -Customize Your Flow -Laser focus on performance optimization and system integrity. -Engineered and spec’d for lightweight capability. -Features the Ride Aligned™ Design System.

Top Fuel 9.8 is a full-suspension carbon mountain bike for riders who don't settle. Not for parts nor for one style of riding. It combines a high-end components package–including a SRAM GX Eagle AXS wireless electronic transmission–with a low-weight carbon frame for one unbelievably fun rig that's fast on flow and fun to ride on techy singletrack.  - You get clean shifts, even under load, with SRAM's smart, smooth, and completely wireless GX Eagle AXS transmission - A sleek internal storage compartment gives you a versatile spot to stow tools and gear - Mino Link lets you make small adjustments to your geometry quickly and easily, even mid-ride - This bike’s killer suspension setup is both efficient and ready to party - Wider Line Elite 30 wheels provide better tire support so you can run lower pressure and get more traction

You can't define the Maverick in just one line. You're not here to be whatever somebody else thinks you should be...and neither is the Maverick. You're here to get down. You're here to go fast. Not fast for a girl. Just damn fast. So is the Maverick. Did someone say smile more? No problem. Tell 'em to look closer as you set your quads on fire churning up the last brutal climb that makes the downhill taste that much sweeter. When you live for that magical space between pleasure and pain, the Maverick is the bike that won't say no when you say yes. With 140mm of supportive rear travel complemented by 150mm of front suspension and obstacle-eating 29" wheels, this bike isn't measured by what it can do. It's measured by what's left to do. The lower link VPP suspension soaks up big bumps with a pedal-efficient design that's easy to tune exactly how you want it. Whether you're hauling down root waterfalls, biting into big ledges, or soaking up the chatter, the Maverick isn't here to tell you how to ride—she enables you to ride wherever you decide. Want to change the geometry? The integrated flip-chip means all you have to do is grab an Allen key, and, in under a minute, you can slacken the headtube and drop the bottom bracket for an extra-planted feel no matter how steep the descent gets. Every size frame fits a water bottle inside the front triangle. After all, some days are made for riding lean. Other days are made for dusk-to-dawn solo sojourns that require an extra bottle in addition to a rucksack. It's time to escape the shoulda's and the coulda's. Write your own rules and explore trails until you run out of water or daylight (whichever comes last). The Maverick is just the pen.

E-ALL MOUNTAIN See what happens when maximum output meets legendary all-mountain capability with the new E-Troy. Everything about the E-Troy was designed with power in mind. The suspension kinematics, dedicated mixed wheel configuration and true MTB geometry create a riding experience that feels immediately familiar and startlingly potent. Don’t settle for e-bikes that let a motor drag you around the trails. Take control of your ride and go further than ever with the made-in-Canada E-Troy.

The Sight C SE boosts your All-Mountain confidence with incredible descending capability, adept, sure-footed climbing, and efficient pedaling. To make the Sight Carbon, we had to re-think how you connect with the trail. With maximum front and rear wheel grip on climbs and descents, Sight C SE maintains momentum and cadence in technical situations and allows the suspension to move freely without absorbing drivetrain energy. Reasons It's Rad: - Precise tune and fit perfects every ride. - Max standover with long travel dropper posts. - Sweating the little stuff makes the ride better. - Four piston brakes with 200/180mm rotors. - Features the Ride Aligned Design System. Wheel size: Sizes Small – X-Large: 27.5-inch or 29-inch

The Sight C1 boosts your All-Mountain confidence with incredible descending capability, adept, sure-footed climbing, and efficient pedaling. To make the Sight Carbon, we had to re-think how you connect with the trail. With maximum front and rear wheel grip on climbs and descents, Sight C1 maintains momentum and cadence in technical situations and allows the suspension to move freely without absorbing drivetrain energy. Reasons It's Rad: - Precise tune and fit perfects every ride. - Max standover with long travel dropper posts. - Sweating the little stuff makes the ride better. - Four piston brakes with 200/180mm rotors. - Features the Ride Aligned Design System. Wheel size: Sizes Small – X-Large: 27.5-inch or 29-inch

Supercaliber SLR 9.8 GX AXS is an ultralight carbon CX mountain bike that's ready to lay down rubber on race day. Its SLR Mountain Carbon frame is as light as it is meticulous, with a high modulus layup that gives you all the stiffness you crave, and none of the weight. XC courses get rowdier every year, so it's equipped with a 110mm fork and 80mm of IsoStrut rear suspension to smooth your roll without kicking pedaling efficiency to the wind. It's all topped off with carbon wheels, a carbon cockpit, and SRAM's wireless GX AXS Transmission. It's right for you if... Party laps are fun, but you're ready to race. You want a cross-country steed that sprints up climbs, hammers to the finish, and feels good doing it thanks to 80mm of IsoStrut rear suspension. From wheels to cockpit, you crave carbon, and you want the most meticulous high-mod carbon layup we offer on a mountain bike. The tech you get A featherweight, high-modulus SLR OCLV Mountain Carbon frame with modern XC geometry. 110mm of front suspension from a RockShox SID fork with DebonAir spring and Rush RL damper, and 80mm of IsoStrut rear suspension from a RockShox SIDLuxe shock—all with remote lockout. A fully wireless SRAM GX AXS 12-speed electronic transmission, Bontrager Kovee Elite 23 carbon wheels, carbon Bontrager RSL Integrated bar/stem combo, Bontrager Line Dropper post, and SRAM Level Bronze 4-piston hydraulic disc brakes. The final word SupercaliberSLR 9.8 GX AXS is bred for racing and comes from a pedigree of champions. You get our top carbon XC full-suspension frame dripping with carbon components and a fully-wireless groupset that keeps going after the cows come home. Why you'll love it - You get a 110mm fork and 80mm of IsoStrut rear suspension that partners with slacker, capable geometry for handling the roots and rocks of modern XC courses - You don't have to compromise stiffness for weight savings thanks to the SLR OCLV Mountain Carbon frame that's intensely light, stiff, and responsive - IsoStrut gives you tunable, damped suspension without missing out on efficiency for hammering up climbs at top speed - Pivotless seat stays save on weight and actively bend to help soak up trail chatter - SRAM's wireless electronic GX AXS transmission is built tough and keeps shifting precise, even under load

Each weekend, at race venues the world over, there is one rider who gets hoisted upon the shoulders of the crowd and carried to the podium. Or at least leaves with a water bottle as their prize. And between each of those races, innumerable wannabes are putting in the hours on the rollers and in the gym all because they want to feel what it's like to take the win. They know that to beat the pack every advantage needs to be acquired. That's where the Blur fits in. We tapped into everything we've learned from years of making the highest quality carbon full-suspension bikes so that we could put as little (weight) as possible into the Blur frame. The trim frame and super-efficient Superlight suspension will be the key to translating your input into competition-beating performances. But the Blur isn't just for the short track. Two water bottle mounts within the front triangle should keep chuggers happy. And the high-quality fit, finish, and carbon construction promises multi-day racers a worry-free existence—meaning there's no fiddly proprietary parts that could leave you stranded in a Cape Epic or Breck Epic campsite. The carbon frame, while being light, is made to go the distance and as always the legendary Santa Cruz lifetime warranty and Rider Support team have got your back. The Blur isn't guaranteed to make you a race winner, but being the lightest, full-suspension carbon XC bike we've ever made (Approx 23lb as complete. Blur frame is 289g lighter than the previous model), it might be the difference between claiming first place...or just crossing the line.

Ready To Rally The World Whether blind racing or just blindly enjoying the trails as they come, the Roubion’s MX wheel combo feels like the best mix since Aperol met Spritz. A 29-inch front wheel serves up high-speed stability and high rolling confidence. Meanwhile, the 27.5-inch rear wheel makes for an intuitive and highly maneuverable rear end that loves to get sideways around the most ragged of switchbacks. We’re pretty sure there’s no better bike to tackle alpine terrain. MX Wheels The mixed wheel configuration of a 29-inch wheel up front provides traction and stability, while the 27.5-inch rear wheel allows for more maneuverability. 150mm VPP™ Travel 150mm of VPP® lower-link rear travel is optimized to strike the right balance between pedaling efficiency and all-out bump-chomping prowess.

Whether blind racing or just blindly enjoying the trails as they come, the Roubion’s MX wheel combo feels like the best mix since Aperol met spritz. A 29-inch front wheel serves up high-speed stability and high rolling confidence. Meanwhile, the 27.5-inch rear wheel makes for an intuitive and highly maneuverable rear end that loves to get sideways around the most ragged of switchbacks. We’re pretty sure there’s no better bike to tackle alpine terrain.

If in doubt, take a Bronson out. From flat out on the trail to fully flat over a table, if you wanna send it the Bronson delivers. The 150mm-travel bike can go deep on any landing and the VPP™ suspension design makes sure that there's no wasted energy when heading back up for another go. If you value style at speed or want to have fun feeling fast, then mixed wheels (29" up front, 27.5" out back) are the right choice. The larger front wheel provides more traction and stability that'll make you feel more confident squaring off the turns and diving for the inside lines. But a 27.5-inch tire in the rear means this bike still loves getting up on the back wheel and into the air. Design Details: - SRAM Eagle Transmission - stronger, better shifting, wirelessly The next generation SRAM Eagle Transmission specced on our CC-carbon models is a radically robust, fully integrated, and interdependent wireless transmission. Built around the universal constant of the wheel axle itself, the Full Mount hangerless attachment creates a far stronger connection to the frame and the super strong derailleur provides unprecedented strength. Shifting under load is made possible due to a combination of X-SYNC technology and cassette mapping, creating seamless shifts even during your hardest power output. The new AXS Pods are extremely ergonomic and highly customizable, so shifting gears is light and intuitive. It's simply the most advanced transmission and nearly as tough as the mountain itself. - 150mm VPP™ travel The 150mm-travel bike has enough travel to go deep on any landing and the VPP™ suspension design makes sure that there's no wasted energy when heading back up for another go. - Mix of both worlds The mixed wheel configuration of a 29-inch wheel up front provides traction and stability, while the 27.5" rear wheel allows for quick back wheel steering and lifting. - Geo to match The Bronson's chainstay length is matched to frame size so every rider, no matter their height, gets the same balanced geometry and bike fit. - Coil or air The Bronson frame fits all sizes and types of rear shocks. - Made to last many lifetimes The legendary Santa Cruz fit, finish, and quality construction put this into a league of its own. The frame, bearings, and optional Reserve wheels come with a lifetime warranty and any service is easy to do with our Rider Support pledge. - Tough Carbon Frame Why scrap a frame when a simple bearing service can make one last a lifetime? That's our stance on sustainability at least, and it's why our carbon fiber doesn't just mean lighter, it means tough as hell, lifetime warranty, and crash replacement support. Frame Sizing: If you're on the cusp between the recommended height range of two sizes, the absolute best thing is to try to ride them both. At a minimum, check the stack/reach measurements on your current bike and compare it to the new model you are looking at to get an idea of a fit you are already comfortable with. If riding the bike is not an option, consider the following. Personal Preference: A larger size frame will be more stable and will give you more room to move without upsetting the weight balance of the bike. The larger size will put the front wheel further in front of you, which gives the feeling of security and conversely, it will require more significant body movements when you WANT to shift the weight bias of the bike. Think hard about your riding style and how active/intuitive you want it to be vs. stable and speedy. You'll need to work a bit harder to muscle the larger bike around. Body Dimension: Not all bodies at a given height are the same. If you have longer legs and a shorter torso than the average person your height, that may push you towards the smaller of the recommended sizes. If you're all torso and arms, most likely you'll want to size up.

THE MOUNTAIN BIKE, DISTILLED The newest version of the Hightower remains our greatest hits of engineering - now further refined and bottled into our most all-terrain of bikes. Big on wheels, medium on travel, and short on fuss, this is the do-it-all model that does it over and over again thanks to a versatile balance of geo, spec, and durability. If you’re not looking for extremes, just something extremely good, the Hightower is your elevator. Engineering Details: - OUR ENGINEERS’ GREATEST HITS Not all frames are created equal. Hightower represents Santa Cruz’s greatest hits, showcasing our design, engineering, and performance prowess. - LOWER LINK ASSEMBLY The highly sculpted and optimized Lower Link (A) houses a geometry-adjusting Flip Chip (B) and beefy Pivot Axles (C) to virtually eliminate lateral flex. - UPPER LINK ASSEMBLY We only use the highest quality Enduro MAX or TPX sealed, radial bearings (A) and premium fasteners (B) for our linkage assemblies. They’re easy to properly torque and maintain, plus we offer free replacement bearings for life. - ONE-PIECE SWINGARM VPP suspension utilizes a one-piece swingarm that eliminates the need for pivots on the stays, creating a stout, bulletproof rear end for accurate tracking and superior performance. - C AND CC CARBON Santa Cruz offers two grades of carbon—top-end CC Carbon and value-minded C Carbon. Though they have the same stiffness and performance, CC is lighter and comes paired with a more premium suspension. - CARBON MASTERY The Sag Window (A), Glovebox (B), and internal cable tunnels (not shown) demonstrate Santa Cruz’s expertise in combining practical function with carbon design and manufacturing artistry. - THE SUM OF THE PARTS In isolation, all these things are great—together with fanatical suspension tuning, a premium build spec, and meticulous attention to detail, they’re transcendent.

A downhill bike that goes everywhere. Seriously. The Megatower’s big wheels, long travel, and tough carbon fiber chassis deliver the high-speed security traits of a downhill bike. Yet the relatively steep seat tube angle and size-specific geo maintain the Mega’s mega pedaling ability—elevating its reputation as the perfect choice for big gravity rides and DH park laps. Design Details: - Glovebox Place everything you need for a ride beneath the reassuringly high-quality latch and panel in the downtube, including your driving gloves. The Glovebox also comes with a Tool Wallet and Tube Purse, two refined pouches for keeping your essentials close to hand. - Full carbon C and CC frame options While both versions of our carbon frames are made in our own factory, are just as strong and stiff as one another, and have a lifetime warranty, there are a couple of differences between the two. CC frames use the very best materials and production processes available, while our C frames add on a little more weight for a little less $. - Steeper seat tube angle The steep seat tube angle puts you in the right place to scale the steepest pitches to get to the wildest descents. Even better, it gets progressively steeper as the sizes get larger so everyone sits in the right spot. - 165mm of VPP™ travel A relatively low leverage ratio not only makes setup easier but delivers a more damped, controlled feel across the travel range. - Coil and water compatibility Even with a lower-link flip chip and the option to run large-body shocks, like a coil, you’re still able to fit a water bottle inside the front triangle. - Longer travel? 165mm of travel comes standard, but if you choose to run a shock with a longer, 65mm stroke, you can bump it up to 170mm. - Details matter The frame details are completed with a neat mud flap that protects the rear shock, a rubberized downtube protector that shrugs off strikes, and tidy cable routing within the frame and swingarm. - Proportional geo The Megatower's chainstay length is matched to the frame size so every rider, no matter their height, gets the same balanced geometry. - Full size range From size small to XXL, no one misses out on the Megatower.

ALL THE TRAVEL AND MX WHEELS Load up the van, hit the road, climb a mountain, hammer it back down, huck the gap, throw the bike back in the van, drive to the bike park, and do laps on laps. Hell, you could even rock up to the startline of the world's wildest races. The Nomad’s forte is being ready and willing to go wherever, whenever. The only thing it needs is a rider willing to press send. Design Details: - 170mm travel All the travel anyone needs in a single-crown bike intended for the steepest and deepest of trails. - Glovebox Place your ride essentials securely beneath a new high-quality latch and panel in the Nomad's downtube. The Glovebox comes with a fitted Tool Wallet and Tube Purse to keep your tools close to hand. - Proportional geometry Chainstay length and seat angle are matched to the frame size (STA steepens and rear center grows as frame size increases) so that every rider, no matter what height, gets the same balance of geometry and handling characteristics. - MX wheels The mixed wheel configuration of a 29-inch wheel up front provides traction and stability, while the 27.5-inch rear wheel allows for quick back wheel steering and lifting. Mixing the best of both worlds. - Flip your chip In the Low position, the shock rate becomes more progressive, particularly at the end of the stroke, and there’s some bottom-out resistance to be gained. In the High setting, the bike rides a little higher in its travel and supplies the rider with more mid-stroke support. - Frame stiffness tuned by size Bigger riders mean bigger stresses on bigger frames. So we tailor stiffness for every size to make sure everyone gets the same ride quality. - Details matter The details are completed by a neat mud flap to protect the rear shock plus tidy cable routing within the frame and swingarm, and rubberized DT protectors to shrug off strikes. - VPP™ VPP™ suspension can be optimized to strike a balance between pedaling efficiency and all-out bump-chomping prowess. The Nomad is exceptional at absorbing the biggest hits so its rider can charge harder, with more confidence, in the very worst terrain. But because it's still pedal efficient, getting up to the best, highest trails isn't a chore like some other bikes. - All the travel If you're stomping gaps and stamping passports you're no stranger to travel. 170mm of 38mm diameter fork and 170mm of VPP™ rear suspension, compatible with both coil and air shocks. - Sensitivity and constant traction On the Nomad, lowering the anti-squat reduced pedal kickback on big square-edge hits at speed, all while improving the overall sensitivity of the suspension to maintain traction at all speeds. Up and downhill. - Flat-out bump control and tracking By reducing the starting leverage of the latest Nomad, we were able to improve body-weight-influenced geometry stability throughout the travel. Reducing progression allowed the suspension to have consistently better tracking qualities throughout the stroke. - Built to last Short, stout counter-rotating links connect the front and rear triangles to create an extremely robust chassis that reduces lateral flex. Simple expanding collet axles hold things together, pivots run on large diameter axles and bearings (which we offer free lifetime replacement for) and the lower link includes a grease port for quick, easy maintenance.

Precision tracking in the rough, superior climbing efficiency, and a completely new angle on suspension make the Range C2 the fastest bike in Enduro—and your ultimate Big Mountain companion. With 170mm of suspension travel front & rear and precision handling, the Range C2 makes the speed feel easy, helps maintain momentum on rough descents, and makes the most of every pedal stroke.

The Stigmata blurs the lines between free-roading drop bar singletrack slicer and buckled down race-winning gravel machine. It’s designed for the rider lining up for The Big Event, escaping via the road less traveled or who can’t help themselves from finding the hardest way there. Whether your style is baggy or zipped up, the Stigmata is the fast and loose riding partner that’s always ready to rise to the occasion.

Reach New Heights. When the trail beckons you to traverse above tree line and into unmarked territory, the Joplin is ready to take you there. With its 120mm of VPP™ travel and 29-inch wheels, it’s the ultimate climbing partner to help you reach any summit. And when it’s time to point downhill, its head tube angle and slack geo will navigate the most rocky terrain. Whether you’re out on a solo adventure or a soul-lifting ride with friends, the Joplin will let you soar to new heights. Design Details: 29-inch wheels The reduced rolling resistance and larger footprint of 29-inch wheels inspire confidence when climbing over obstacles and helps you cover ground efficiently. 120mm VPP™ travel VPP™ suspension can be optimized to strike the right balance between pedaling efficiency and all-out bump-chomping prowess. That means wherever you see "VPP™" you know it's tuned to perform exactly how it should for the purpose it's designed for. Glovebox Place your ride essentials securely beneath a new high-quality latch and panel in the downtube. The Glovebox comes with a fitted Tool Wallet and Tube Purse, tailored for the frame to keep your tools close to hand. Full carbon C and CC frame Carbon CC frames use the very best materials and production processes available, while Carbon C frames offer the same great features while adding a little more weight to save a little $. Both versions are made in our own factory, are just as strong and stiff as one another, and have a lifetime warranty. Made to last many lifetimes The legendary fit, finish, and quality construction put this into a league of its own. The frame, bearings, and optional Reserve wheels come with a lifetime warranty and any service is easy to do with our Rider Support pledge.

Fully dialed at every size: Proportional Geometry and frame stiffness tune. Chainstay length and seat angle are matched to the frame size (STA steepens and rear center grows as frame size increases) so that every rider, no matter what height, gets the same balance of geometry and handling characteristics. We tailor stiffness for every size to ensure everyone gets the same ride quality. Bigger riders mean greater stresses on larger frames, but that's remedied with our size-specific frame stiffness tunes. - VPP™ VPP™ stands for virtual pivot point - an engineering principal synonymous with high performance that spans from short travel platforms like the Tallboy right up to our DH World Cup-winning V10. - 120mm VPP™ Travel Some call 120mm "short travel", others call it all the travel you'll need. The Tallboy is an efficient XC pedaler with a geo and shock tune that makes it way more capable than the millimeters suggest. - Snappy Suspension The Tallboy has a lower starting ratio and an increased ending ratio of the leverage curve. This makes it really sensitive further into the travel and helps the bike ride higher in its stroke, producing a more responsive, snappy feel. - Bump Buster Significantly reducing peak anti-squat (over previous generations of the Tallboy), has improved both small bump sensitivity and square-edge compliance. And, because anti-squat values trend with ant-rise, we were also able to reduce the anti-rise to improve the braking sensitivity. - Glovebox: Always Within Reach Place your ride essentials securely in the Tallboy's downtube. The Glovebox comes with a fitted Tool Wallet and Tube Purse, tailored for the frame to keep your tools close to hand.

From flat out on the trail to fully flat over a table, if you wanna send it the Bronson delivers. The 150mm-travel bike can go deep on any landing and the VPP™ suspension design makes sure that there’s no wasted energy when heading back up for another go. If you value style at speed or want to have fun feeling fast, then mixed wheels (29" up front, 27.5" out back) are the right choice. The larger front wheel provides more traction and stability that’ll make you feel more confident squaring off the turns and diving for the inside lines. But a 27.5-inch tire in the rear means this bike still loves getting up on the back wheel and into the air.

DEMO - BRONSON 4.1 CC MX XO1-AXS TRANSMISSION -XLARGE If in doubt, take a Bronson out From flat out on the trail to fully flat over a table, if you wanna send it the Bronson delivers. The 150mm-travel bike can go deep on any landing and the VPP™ suspension design makes sure that there’s no wasted energy when heading back up for another go. If you value style at speed or want to have fun feeling fast, then mixed wheels (29” up front, 27.5” out back) are the right choice. The larger front wheel provides more traction and stability that’ll make you feel more confident squaring off the turns and diving for the inside lines. But a 27.5-inch tire in the rear means this bike still loves getting up on the back wheel and into the air. *EX-RENTAL DOES NOT INCLUDE MANUFACTURER WARRANTY

Domane SLR 7 Disc pairs the best endurance road bike frame with a full Shimano Ultegra Di2 electronic drivetrain for precision shifting. This is an ultralight endurance road bike with high-end parts made for a high-performance fast ride, like an ultralight OCLV Carbon frame with sleek internal storage, Front and Adjustable Rear IsoSpeed, carbon wheels, hydraulic disc brakes, and an electronic drivetrain.

Fuel EX 9.8 GX AXS is a trail-charging machine that packs a punch on the singletrack with a lightweight and stiff carbon fiber frame that damps jarring vibrations and holds its own when you pick a line. It's loaded with the tech you want, like SRAM GX AXS wireless shifting for remarkably reliable shifting under load, plus a 150mm front and 140mm rear FOX Performance suspension package that smooths the roughest trails. It's all topped off with carbon Bontrager wheels that shed weight and keep tracking precise.  - Fuel EX Gen 6 gives you 140/150mm of travel and slack, adjustable geometry for an extra capable ride, plus, in-frame storage on all models — even alloy - It comes equipped with light and stiff carbon wheels that make quick work of technical terrain and keep you on your line when things get hairy - You get the latest technology in SRAM's GX AXS 12-speed transmission for precision shifting — even under load, plus a FOX Performance suspension package - With the adjustable angle headset (angled cups sold separately) and Mino Link, you can choose from six different geometry configurations - We expanded our size range to ensure a better fit for all riders and use the best-fitting wheels for each frame size: XS frames get 27.5-inch wheels, S frames get to choose between 27.5-inch or 29-inch, and sizes M and up get 29-inch wheels

Top Fuel 9.8 is a full-suspension carbon mountain bike for riders who don't settle. Not for parts nor for one style of riding. It combines a high-end component package with a low-weight carbon frame for one unbelievably fun rig that's fast on flow and fun to ride on techy singletrack. WHY YOU'LL LOVE IT - Wider Line Elite 30 wheels provide better tire support so you can run lower pressure and get more traction - A sleek internal storage compartment gives you a versatile spot to stow tools and gear - Bontrager DropLock's shifter-style lever lets you easily lock out both front and rear shocks at the same time for added sprinting or climbing efficiently. Plus, it controls your dropper post too - This bike's killer suspension setup is both efficient and ready to party - New, removable Knock Block has a bigger steering angle to keep cables and hoses safe without sacrificing turning radius IT'S RIGHT FOR YOU IF… You're looking for a do-it-all full suspension mountain bike that's efficient and fast but doesn't shy away from some bigger stuff. You want the added stiffness and weight savings of a carbon frame but don't mind saving some money on the parts. THE TECH YOU GET A light and stiff full carbon frame, 130mm RockShox Pike Select+ fork, 120mm of rear travel with a RockShox Deluxe Ultimate RCT shock, and a new Shimano XT 1x12 drivetrain. Plus, wide carbon Bontrager Line Elite 30 wheels with a 108-tooth Rapid Drive hub for instant engagement, 4-piston brakes for confident descents, Bontrager Line Elite Dropper, and carbon handlebars. THE FINAL WORD Top Fuel 9.8 is a ridiculously fun carbon down-country bike with upgraded parts that give you noticeable benefits on the trail, like more speed from the carbon wheels and more grip from the ultra-smooth suspension.

Whether you're ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what's possible on a short travel trail bike. The new Optic with 140mm/125mm of travel condenses years of technology from our long travel bikes into a lightweight package that's as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic's playful roots, while punching above its weight when the trails get rough. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup. - Carbon front triangle, seatstay and chainstay, 125mm of travel, threaded BB. - Ride Aligned with Norco design kinematic, High pivot Horst Link and non-concentric idler. - 29" (with the option to change to 29"/27.5") with no compromise geometry and kinematics. - SRAM GX Eagle AXS T-Type Transmission. - Weight (S3): 15 kg / 33.1 lbs - Fox Performance Elite Float X custom tune rear shock. - Ride AlignedTM – Perfect fit, dialed handling and personalized setup in minutes. - No Other Way Limited Lifetime Warranty Optic’s durable frame design, hardware and component decisions have been made specifically to keep the Optic on the trail for longer. Accidents can happen, and when they do, Norco’s No Other Way Limited Lifetime Guarantee is our promise to get you back on the trail as soon as possible. Check out our new warranty on Norco.com

Whether you're ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what's possible on a short travel trail bike. The new Optic with 140mm/125mm of travel condenses years of technology from our long travel bikes into a lightweight package that's as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic's playful roots, while punching above its weight when the trails get rough. Available with a 27.5" rear wheel (MX), as well as 29" in some markets. Swapping the linkarm and lower shock mount with the "Missing Link Kit" converts between 27.5" and 29" to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup. - Carbon front triangle, seatstay and chainstay, 125mm of travel, threaded BB. - Ride Aligned with Norco design kinematic, High pivot Horst Link and non-concentric idler. - 29"/27.5" (with the option to change to 29") with no compromise geometry and kinematics. - RockShox Lyrik Select+ fork and Vivid2 Select+ shock. - Weight (S3): 15 kg / 34.1 lbs - Ride AlignedTM – Perfect fit, dialed handling and personalized setup in minutes. - No Other Way Limited Lifetime Warranty

Emonda SLR 6 eTap is an ultralight, aerodynamic carbon road bike that's designed and built to be the fastest climbing bike we've ever made. You get the incredible ride quality of our lightest platform, an ultra smart and smooth SRAM Rival AXS wireless electronic drivetrain, and you'll go faster than ever before on any elevation. It's right for you if… You're a serious road rider and racer and you want the lightest, fastest road bike we make, plus the speed, precision, and clean looks of SRAM's newest wireless electronic drivetrain. Your goal is to beat everyone up every single climb. The tech you get An ultralight and aerodynamic 800 Series OCLV Carbon frame that weighs under 700 grams, SRAM Rival eTap AXS wireless electronic drivetrain, lightweight Bontrager Aeolus Pro 37 OCLV Carbon tubeless ready wheels, an Aeolus RSL OCLV Carbon integrated aero bar/stem, and powerful hydraulic disc brakes. The final word This bike crushes climbs and flies on flats. It's aerodynamic for more free speed, but doesn't sacrifice the amazing lightweight ride quality Emonda is known for. It also comes with a wireless electronic drivetrain for lightning fast shifts. Why you'll love it: - The SRAM Rival eTap AXS wireless drivetrain won't leave a hole in your wallet, and you can fully customize your shift logic using the AXS app - Trek's fastest climbing bike is aero, weighs in at less than 700g, and rides like a dream - 800 Series OCLV Carbon is the lightest laminate we've ever made - Aerodynamic tube shaping makes this our fastest Emonda SLR platform ever-on flats and climbs alike - The Aeolus Pro 37 wheels are designed for climbing, and were developed alongside Emonda

Emonda SLR 6 Disc is an ultralight, aerodynamic carbon road bike that's designed and built to be the fastest climbing bike we've ever made. You get the incredible ride quality of our lightest platform, and you'll go faster than ever before at any elevation. It's right for you if... You're a serious road rider and racer, and you want the lightest, fastest road bike we make. Your goal is to beat everyone up every single climb. The tech you get An ultralight and aerodynamic 800 Series OCLV Carbon frame that weighs under 700 grams, 2x11 Shimano Ultegra drivetrain, lightweight Bontrager Aeolus Pro 37 OCLV Carbon tubeless ready wheels, an Aeolus RSL OCLV Carbon integrated aero bar/stem, and powerful hydraulic disc brakes. The final word This bike crushes climbs and flies on flats. It's aerodynamic for more free speed, but doesn't sacrifice the amazing lightweight ride quality Emonda is known for. Why you'll love it - Trek's fastest climbing frame is aero, weighs in at less than 700g, and rides like a dream - 800 Series OCLV Carbon is the lightest laminate we've ever made - Aerodynamic tube shaping makes this our fastest Emonda SLR platform ever—on flats and climbs alike - The Aeolus Pro 37 wheels are designed for climbing and were developed alongside Emonda